Research & Analysis

The phrase “You Will Not Replace Us” is a white supremacist slogan referring to the common White supremacist belief that the white race is in danger of going extinct due to rising numbers of non-White people who are controlled and manipulated by Jews. It may also be seen in acronym form as YWNRU.

The phrase “We Wuz Kangs” is a racist term meant to attack African-Americans by racist mockery of Afrocentric theories about Egyptian connections to sub-Saharan Africa.

The phrase “The Goyim Know” is an antisemitic phrase portraying the ostensible reaction of Jews when their supposedly conspiratorial or manipulative misdeeds are revealed to the public. Often combined with “Shut It Down.”

“Six Gorillion” is an antisemitic phrase used by white supremacists to refer to the Jews who died during the Holocaust (typically thought to be around six million). They replace “million” with “gorillion” to give the impression that Jews wildly exaggerate Holocaust-related deaths.

“Muh Holocaust” is an antisemitic phrase popular with the alt right used to convey the bigoted notion that Jews routinely bring up the Holocaust to gain attention or to deflect negative attention.

“It’s okay to be white” is a slogan popularized on the website 4chan in 2017 for trolling purposes and which was soon adopted by white supremacists (who had occasionally used the phrase themselves in the past).

“Diversity = White Genocide” is a white supremacist slogan intended to suggest that multiculturalism will mean the death of the White race.

“Day of the Rope” is a white supremacist slogan referring to mass murders of “race traitors” that occur in The Turner Diaries, a novel written by neo-Nazi William Pierce. The slogan is typically used to urge or promise some similar scenario in the real world.

“Anudda Shoah” is an antisemitic phrase used by white supremacists to mock Jews, whom they claim bring up the Holocaust when confronted with anything they don’t like.

“White Lives Matter” is both a white supremacist slogan adopted after the rise of the Black Lives Matter movement as well as a loose movement of white supremacists who hold events to popularize the phrase.

14 Words is a reference to the popular white supremacist slogan: "We must secure the existence of our people and a future for white children."

ACAB stands for "All Cops Are Bastards" and is a slogan of long standing in the skinhead subculture. Because non-racist skinheads may use this acronym as well as racist skinheads, it should be carefully judged in the context in which it appears.

"Anti-Racist is a Code Word for Anti-White" is a racist slogan that became popular among white supremacists in the mid-2000s. It is derived from a short essay commonly referred to as "The Mantra," popularized by long-time white supremacist Bob Whitaker. "The Mantra" attempts to rebut accusations of racism by claiming that people who profess to be anti-racist are actually trying to destroy the white race and that the term "anti-racist" is equivalent to "anti-white." Whitaker's followers have…

"Blut und Ehre" is a German phrase that translates into "Blood and Honor;" it was popularized by the Nazi Party (as a Hitler Youth slogan and elsewhere). Since World War II, this German phrase (and even more so for its English translation) has commonly been used by white supremacists in Europe, the United States, and elsewhere - most notably as the name of an international racist skinhead group. Additional Images:

White supremacists in the United States and elsewhere, particularly neo-Nazis and racist skinheads, often use German words or phrases or create German-like equivalents of English words and phrases.  Some of the terms derive from the Third Reich, while others are more modern in origin. Common examples include phrases such as "Weiss Macht" or "Weisser Macht" (White Power), "Weiss Junge" or "Weisser Junge" (White Youth), "Blut und Ehre" (Blood and Honor), "Meine Ehre Heisst Treue" (My Honor…

HFFH is an acronym used by the Hammerskins, a large racist skinhead gang. It stands for "Hammerskins Forever, Forever Hammerskins," a format probably adopted from biker gangs. Additional Images:

"Love Your Race" is a white supremacist slogan originally popularized by the neo-Nazi National Alliance. In white supremacist literature and fliers, the phrase is often accompanied by an idealized image of a beautiful and/or maternal white woman. It is often used as an indirect means of promoting the so-called "Fourteen Words" slogan: "We must secure the existence of our people and a future for white children." Additional Images:

ALTERNATE NAMES: My Honor Is Loyalty, My Honor is Called Loyalty, Unser Ehre Heisst Treue"Meine Ehre Heisst Treue" is a German phrase that translates roughly to "My Honor Is Loyalty." In Nazi Germany, the Waffen SS (the military wing of the SS) used this phrase as a motto; it is a reference to the organization's loyalty to Adolf Hitler. Since World War II, neo-Nazis and other white supremacists around the world use this German phrase (or its equivalent in English or other languages) as a hate…